offers complete email, survey, and direct marketing solutions. Use Vertical Response if:
What I like about it:
- You want to use your own HTML email design. Vertical Response also has hundreds of its own customizable templates, if you’d like to use them, but for those who’d like to use their own design, VR’s process of setting it up is the simplest. (Just cut and paste.)
- You want to do more than just email marketing. Vertical response has a postcard marketing service which totally rocks - although you can only mail to US addresses. (I use it to send Christmas postcards). Basically you create your postcard mailing using their do-it-yourself software, upload your mailing list and schedule your mailing. VR will print and send your postcards via first class mail for about a dollar each.
- You want to use and store lots of images. With your VR account you can store up to 25Mb of images free of charge, and they have an extensive library of 75,000 stock images you can also use for free.
Definitely the postcard mailings, and their awesome support library, which offers a lot of really valuable tips, articles, webinars, case studies and other resources for email marketing. What I don’t like about it:
As with Constant Contact, the Vertical Response logo at the bottom of every outgoing email is a non-negotiable. Also I find it a little weird that their newsletter sometimes lands in my Yahoo junk folder - although when i send a test email campaign using my account, it always goes straight to the Inbox. Pricing:
dependent on number of emails/postcards sent. Starts at $15 for 1-1000 emails, but goes lower the more emails you send. Free Trial details:
Send 25 emails and 1 postcard free