CD Email Solutions

Cool Tools & Resources

    Tools and Tips for Testing Your Subject Lines

    Since the release of Alchemy Worx’ subject line study in June, there’s been a lot of buzz in the email industry about subject line length. I won’t go into the details of the different discussions, because at the end of it all… there’s no real answer as to how long or short your subject line should be! The only real answer is… to keep testing.

    Successful email marketing doesn't have to be expensive or stressful.  There are a LOT of do-it-yourself Email Service Providers you can make use of for an extremely reasonable price (about $15 a month) - all of which are easy to use, and can guarantee great delivery rates and list management capabilities.

    Here's a rundown on 3 of my favorites so far:  Constant Contact, Vertical Response, and MailChimp.

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